New website opens window on £5billion worldwide market (21/02/2003)
BCR Publishing provides market intelligence information for the factoring industry (financial institutions which purchase invoices and other accounts receivable). Until 3 years ago, this information was solely published in the form of a yearbook which could only provide a snapshot of the market at the time of publication and was updated annually.
BCR approached Chameleon Net wanting to publish the information from the yearbook online. The brief to Chameleon was to create a site which could be updated very simply, providing content management tools which would obviate the need to know html. Different levels of subscription giving access to different areas of information needed to be available and lapsed subscriptions had to be barred from accessing information.
The resulting website, www.factorscan.com, has been very successful and has received much positive feedback from the industry. Both the yearbook and the website are global in their approach and appeal - the website currently has as many overseas subscribers as those from the
Factorscan.com offers instant access to comprehensive factoring market intelligence, news and corporate analysis. Information provided includes detailed company results and lists of senior staff, market volumes, and client numbers in 50 countries, in-depth analysis of the economic backdrop and the historic development of the industry, macroeconomic forecasts and statistics, legal and accounting developments and archive material from BCR publications.
Michael Bickers, managing director of BCR Publishing, is happy with the way Chameleon has turned the company's ideas into reality. "As a supplier of financial information in printed form, we were keen to leverage our Intellectual Property on the Internet. Our Chameleon Net-built e-commerce site has proven to be a valuable addition to our traditional business."
Chameleon Net offers a one-stop service to small and medium size companies looking to use e-commerce, intranet and extranet, platforms to develop their business. Chameleon offers a full range of services from consultancy on the feasibility of a project, through development and implementation, to ongoing hosting and support.